A URL shortener is a tool that creates a short, unique URL that will redirect to the specific website of your choosing.

For example, if I punched in a URL like animalplanet.com/tv-shows/puppy-bowl/full-episodes/puppy-bowl-xvi into the Hootsuite Ow.ly link shortener, it would generate ow.ly/uK2f50AJDI6. This cuts the link down by 48 letters, but still gives you access to cute dogs doing a bad job of playing football.

Yes, bitly is one of the URL shortener

Guys, don`t you really know how the link shortening service works and what it https://www.capsulink.com/ is? I thought that every user of social networks understands that, because sharing short links on social networks is much more convenient. With the help of such a service, you can easily generate a short code for a long link. When following this code, the server finds the address in its database and redirects the request.